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NCAA pushes back at boosters using NIL rules to recruit
Jan 15, 2022; Athens, Georgia, USA; University of Georgia president Jere Morehead speaks at the Georgia Bulldogs National Championship Celebration at Sanford Stadium. Brett Davis-USA TODAY Sports

NCAA pushes back at boosters using NIL rules to recruit

The NCAA "issued guidance" to schools Monday regarding the way the new name, image, and likeness (NIL) have changed collegiate recruiting.

The guidance specifically singled out boosters and reminded schools that third-party entities are prohibited from recruiting or providing benefits to prospective student-athletes.

"Today, the Division I Board of Directors took a significant first step to address some of the challenges and improper behaviors that exist in the name, image and likeness environment that may violate our long-established recruiting rules," board chair Jere Morehead said in a release. "While the NCAA may pursue the most outrageous violations that were clearly contrary to the interim policy adopted last summer, our focus is on the future. The new guidance establishes a common set of expectations for the Division I institutions moving forward."

The question, though, is if the NCAA enforcement staff will be able to do much even when it does find violations.

NIL deals were made legal by the NCAA in June 2021 and many have called for more regulation of those deals, including Alabama coach Nick Saban who warned of an impending "imbalance" in college football.

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