Minnesota Vikings WR Justin Jefferson Brad Rempel-USA TODAY Sports

Watch: Vikings jazz up wardrobe, revealing alternate uniform

By Clark Dalton | Last updated Jun 6, 2024 12:27 PM ET

Minnesota is known for its cold weather, so it's fitting the Vikings now have a uniform nicknamed the "Winter Warrior."

On Thursday, the Minnesota Vikings unveiled a new alternate uniform that the club calls "the coldest in the game." The new threads are almost entirely white except for purple numbers and a gray stripe on the helmet, an ode to the metal stripping on ancient Viking battle helmets.

The coldest uniforms in the game https://t.co/xTb9VznKug pic.twitter.com/WjdDDNOwPB
— Minnesota Vikings (@Vikings) June 6, 2024

This marks the first time the Vikings have featured a jersey without a purple helmet and gold in the color scheme.

"Like Viking warriors, Minnesotans are battled-tested, resilient and tough," Vikings art director Jackie Ramacher said, per the team website. "We are not only bonded by our harsh, cold winters, but we embrace them and any challenges that come our way. We adapt and overcome while never losing sight of our goal. These uniforms truly celebrate Minnesota and Nordic Viking culture."

In a video shared to the team's X account, star wide receiver Justin Jefferson seemed to approve and head coach Kevin O'Connell asked, "Where's mine?"

Very smooth.

Very sharp. pic.twitter.com/iVv14f7lgd
— Minnesota Vikings (@Vikings) June 6, 2024

The team will wear this uniform against the Chicago Bears on "Monday Night Football" on Dec. 16. Kevin Seifert of ESPN noted that the Week 15 rollout will be part of the team's "Winter Whiteout," in which players wears white pants and a white uniform. The Vikings did this in 2022 and 2023 but donned their typical purple helmet.

In April, the NFL allowed teams to add a third helmet to their wardrobes. The rule change clearly gave artists more freedom, helping them create striking designs.

Along with the Vikings, the Denver Broncos, Houston Texans and Detroit Lions have added alternate uniforms this offseason.

Clark Dalton

Dalton is a 2022 journalism graduate of the University of Texas at Austin. He gained experience in sports media over the past seven years — from live broadcasting and creating short films to podcasting and producing. In college, he wrote for The Daily Texan. He loves sports and enjoys hiking, kayaking and camping.

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